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Empowering MSMEs: ONDC and OCEN Fuel Digital Transformation

Pankaj Lohia

In today's fast-paced business landscape, digital transformation is not just a choice but a necessity for Micro, Small, and Medium Enterprises (MSMEs). The Open Network for Digital Commerce (ONDC) and the Open Credit Enablement Network (OCEN) have emerged as vital drivers in expediting this transformation among MSMEs.

1. Simplified Digital Onboarding: ONDC streamlines the often-complex onboarding process for digital platforms. By establishing a standardised registration and verification framework, it eradicates the bureaucratic obstacles that have held back numerous MSMEs from embracing digital solutions.

2. Direct Access to E-Commerce: ONDC connects MSMEs directly to e-commerce platforms, opening new avenues for them to reach a wider audience. This direct link empowers MSMEs to expand their market presence and boost sales.

3. Facilitating Digital Payments: Both ONDC and OCEN play a pivotal role in enabling digital payments for MSMEs. OCEN's infrastructure offers credit providers a common ground, simplifying access to working capital loans—an essential component for MSME growth.

4. Data-Driven Insights: ONDC's data-gathering capabilities are transformative. By analysing transaction data, it provides MSMEs with valuable insights and recommendations, empowering them to make informed decisions and optimize their operations.

To be continued....

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